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Craft&Draft

Beer Label Design

We created 6 labels - the face for Craft & Draft brewpub beer, which has been brewing in-house for a long time. The client’s wish was to introduce visitors to the craft beer. Each label reflects the recipe, type and name of each beer. The 6 main beer types have gained their own face, a character with which every Craft & Draft guest can get acquainted right at the bar.

Client / 

Craft & Draft

 

Role / 

Art Direction

Graphic Design

Studio / 

Old Rabbit

 

Year / 

2017

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